How radio advertising can help grow your business;
HIGH RETURN ON INVESTMENT

A radio ad can produce £7.70 revenue ROI for every one pound spent.

COST EFFECTIVE

The cost to advertise on radio is generally low, allowing you to buy more audience impressions for your money than any other medium.

EFFICIENTLY TARGETED

A radio ad can be targeted by station type, age, social grade and region.

SHORT LEAD TIMES

Ideal for the promotion of last minute advertising messages to your local region.

EASY MEDIA INTEGRATION

Placing a radio ad alongside other media can enhance an overall campaign performance.

HIGH IMPACT

A radio ad can deliver an average cost per thousand (CPT) of £1.54. Out of home delivers an average CPT of £3.03.

Your relaxing music mix

The Smooth Radio East Midlands experience is about playing the soundtrack to your day – we play the biggest and best songs from the past 40 years, brought to your customers by our engaging presenters.

We give our listeners a little bit of escapism from the everyday.

 

Why Smooth East Midlands
We focus on boosting brand awareness, delivering strong ROI and getting you the most out of your marketing budget.

Our stations carry different interests and as a result different audiences. Choosing the right station for your brand can be the difference between a successful campaign or not.

We use targeting tools that focus on people’s passions, motivations and mindsets. Allowing you to reach our audience in the moment.

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